Offer the best products to each user: a powerful Product Recommendation engine is able to personalise site and messages in real time.
Blendee analyses the behaviours and purchases of each individual visitor to your store, managing to reconstruct individual profiles of each customer and placing them in the most appropriate segments.
Thanks to this information, Blendee will show the visitor the most relevant products in real time, making the user's browsing experience truly personalised and thus significantly increasing both the browsing experience and the chances of closing new sales.
With Blendee you will have the ability to use a variety of algorithms, customisable for each user segment, so that you can always show the most relevant products for each visitor.
Artificial intelligence will learn which of these recommendations will get the best results and replay them with the frequency and mode best suited to the segment, thus constantly improving your performance.
The personalisation algorithms can be used on any page of your site, from the home page to the shopping cart, but also for the behavioural messages and especially to personalise all your direct communications (email, SMS, push notification, etc..) and social channels, creating a truly dynamic and personalised retargeting that increases the engagement of your consumers.
Blendee provides you with a gallery of graphical templates from which you can choose.
Personalising-graphically and in terms of content-and then modifying these elements to make them fully consistent with your site's graphics is an extremely simple task that will only take you a few minutes.
You will also be able to conduct A/B/X tests in order to monitor which format works best for each segment, improving your conversion rate.
You can use as many attributes-stock, margins, tags-as you deem necessary to educate the artificial intelligence engine.
Do you have products in overstock? Blendee will push them more than others automatically, leaving you time to focus on more value-added activities. Conversely, you can decide not to show overstocked products.
Want to show higher-margin products more frequently? Let Blendee find the right proposal balance that maximises your results.
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