Lead Generation
Acquiring traffic is only the first step: discover how to transform an anonymous user into a registered user first and then into a customer.
An effective marketing automation and web personalisation strategy can be the key to your success.
Creating an effective traffic acquisition campaign is only the first step to a successful lead generation strategy: the real challenge is being able to turn anonymous users who access our site or eCommerce into registered users. It is on the latter, in fact, that most of the marketing strategies aimed at their retention will focus.
Rely on the experience and professionalism of the Blendee team and discover how to create successful lead generation and lead nurturing strategies.
About 98% of users who visit a site choose to remain anonymous, improving the unveil rate, encouraging them to register, does not require the activation of a simple contact form but a strategy that, starting from the analysis of data relating to their browsing behaviour, allows you to put in place the most effective activities to stimulate them to release data.
Learn more about Blendee features ➝Contact data, browsing behaviour, but not only: knowing in detail own users is the real added value to bring success to your project. Much of the information, however, cannot be deduced but must be provided, personalising the user experience and requesting additional data from them at the most opportune times with "tailored" messages becomes crucial.
Blendee's team at every stage of your lead generation strategies offering the best solution to grow your user base.
Acquiring leads, turning them into prospects and then into clients, involves building a real relationship.
Technically we speak of lead nurturing, which practically means "cultivating and feeding" your contacts in order to lead them naturally to the purchase of a product/service.
Marketing automation and artificial intelligence are valuable allies for your lead nurturing strategies and personalisation of your users' customer experience.
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