Does Blendee offer a trigger-related automation system?

The Marketing Automation and Web Personalization Glossary

What exactly is meant by the term:

Does Blendee offer a trigger-related automation system?

DEFINITION

Yes, one of Blendee's strengths lies in the very high level of automation. We manage to date over 200 types of triggers on all channels from email to social. Thanks to our "experience manager" feature you can design different processes for each user segment, creating customized paths for each one. Blendee will independently determine based on the outcomes of interactions whether to activate planned triggers.