Revolutionize the Food sector by personalising your consumers' Customer Experience
From the physical store to the online shop: even the food world discovers the potential of digital as a tool to enrich the experience that consumers live inside the store.
More content and information and a range of products to customise thanks to the contribution of marketing automation andartificial intelligence.
With a sophisticated data integration system between online and offline, Blendee also enables effective measurement of drive-to-store campaigns, tracking transactions linked to loyalty cards or explicit interactions with products.
Thanks to Blendee's contribution, it is possible to exploit information about users'
purchasing behaviour in order to propose products in line with their tastes and needs, thus materializing effective marketing personalisation strategies.
From offering personalised products to creating messages and communications that are consistent with the user's browsing path and segment: Blendee enables the user experience to be personalised in every detail.
Shopping cart retrieval, welcome and follow up emails, SMS: Blendee enables customisation of communication even off-site thanks to a powerful trigger engine that can be operated on all available channels.
Also reach your users on social channels and create effective drive-to-store campaigns: with Blendee you can synchronize your audiences and create different customized messages for each specific user segment.
Improve the performance of your Google ADS campaigns and optimise your advertising investments: with Blendee you can synchronise your audiences directly to Google ADS and create personalised messages for each different audience segment.
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